@heitor_lessa I don’t remember it really being a thing when I was growing up in the US. I suspect it’s to do with Facebook, and having a photo to share there on the day. The big trend I’m noticing now is matching pajamas for everyone. That’s exploded in the last ten years.

@heitor_lessa Pre-Facebook, some families did take a yearly photo to be sent out as Christmas cards. (My sister has done this for like 15+ years.) I suspect that may contribute to the trend, as people started sharing those to FB instead of physically printing and posting.

@killerswan @heitor_lessa Ha, yeah. It feels like a similar thing to those stick figure stickers people would stick to the back of their SUVs bragging about their 2.5 kids and a dog.

RT @dragontologist: https://t.co/n2bMxt3BmR